our About Us page is one of the most important pages on your website.

An About Us page is your chance to tell the world:

Who you are.
What matters to you.
What you do.
How you do it.
It’s often one of the first stops when someone visits your website or blog.

An About Us page may be a deciding factor before you convince someone to convert, whether that comes in the form of:

Making a purchase.
Downloading an awesome piece of content.
Signing up for your newsletter.
Requesting information or a demo.
So how do you make your About Us page awesome (or more awesome??