Jumias Adapts Bot To Boost Customer Experience

Jumia has introduced a Jumia Bot (http://APO.af/595ays), which will be Nigeria’s first e-commerce Bot.

Using Jumia Bot, shoppers can order food, find fashion or electronic items and book hotels and flights by simply having an online conversation with the bot.

The Jumia Bot works by asking customers what they’re looking for, and then using their answers to uncover the best offers.

The bot, developed by Jumia with support from Facebook, uses Artificial Intelligence (AI) and natural learning process to hone in and learn users’ preferences over time in order to make recommendations that are personalized and useful to the shopper.

In a statement, Juliet Anammah, Chief Executive Jumia Nigeria noted that the Jumia Bot has a very simple yet important objective which is to help our customers get to personalized deals on Jumia Nigeria (www.Jumia.com.ng).

“We are pleased to unveil this new dimension of e-shopping for the Nigerian customer, and excited about helping to pioneer the next wave of local content and tech tools within our ecosystem,” she said.

The innovation, powered and hosted by Facebook Messenger, will offer Nigeria’s 18 Million Facebook users the ability to get their own personal Jumia shopping assistant directly on Facebook Messenger.


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