Safaricom has announced a 36 per cent increase in earnings for music sold through the SKIZA music platform.
The move will see Kenyan musicians whose music is on the platform earn 30 per cent on SKIZA earnings, up from the current 22 per cent per song.
Safaricom Chief Executive Bob Collymore said that the spirit of SKIZA is to ensure Kenyan artists earn from their creativity.
“We will commit to continue to explore more ways in which we can empower artists to help them make a living from their work,” he noted.
In addition to increase in earnings, artistes on the Skiza platform can now keep track of their income on the platform by dialing *622# or by visiting www.skiza.com.
The amount will be paid through their respective Content Service Providers who will then pay the musicians in accordance with the contracts they have signed and in line with recent legal directives.
Artists on the platform will further benefit in the form of free legal assistance from Safaricom.