Kwesé Sports fans will now enjoy largest Esports tournaments. This comes after the sports Econet Media sports content platform signed a 5 year deal with ESL, the world largest esport company and global leader of ESL. This means that Kwese will have rights to distribute ESL content and host events across Africa this being the first partnership of ESL with an African TV broadcaster. This will be followed by a move Kwese will take in a few months to come of launching Africa’s first 24/7 esports.
“We are committed to making our platforms the home for esports and gaming in Africa. This partnership with ESL is an important development for the nascent African esports market which continues to grow in popularity. We look forward to realising the full potential of this partnership in future” says Joseph Hundah, Chief Executive Officer| Econet Media
Enthusiasts from all over the continent are already taking part in international tournaments which draw record crowds and online viewership to signature events in the Intel® Extreme Masters, ESL One and ESL Pro League circuits. This partnership creates an opportunity for African esports fans to witness live events as well as experience the action online.
The partnership comes after a hot-on-the-heels of Kwesé’s announcement of its inaugural African Challenge Esport (ACE) gaming tournament currently underway at the rAge Expo in Johannesburg South Africa.
On choosing Kwesé and the potential of African esports, ESL’s Managing Director and Head of esports at Modern Times Group Malte Barth said “We are extremely excited to have partnered with Kwesé. We chose them because their ambitions for this market mirror ours and their focus around the esports community in their markets. We have seen the increasing viewership and community engagement across the continent, especially in South Africa and we know that we can grow and better serve the esports community through tailored events and local content based on our globally leading esports footprint”