KenolKobil partners with Little to offer drivers Ksh3 fuel discount

Safaricom Director of Enterprise Business Rita Okuthe fuels a Little cab during the launch of the new partnership between Little, a taxi hailing service powered by Safaricom and KenoKobil that will see Little drivers enjoy discounts on fuel. Looking on is KenolKobil Group Managing Director, David Ohana (Second Left) and Craft Silicon Chief Executive Officer, Kamal Budhabhatti (Right) Photo Credit: ogilvy.co.ke

Oil marketing company Kenol Kobil has partnered with Craft Silicon’s cab services, Little, to offer drivers a Ksh3 discount on fuel at all their 186 stations around the country.

The over 3000 registered drivers will access discounts through KenolKobil’s fuel card, K-card, to pay for fuel and fuel products. Subscribed drivers to Little, will enjoy a double discount as card holders already get a KSh3 discount on fuel.

“This move is meant to improve their experience at KenolKobil service stations across the country.” Said KenolKobil’s Group Managing Director David Ohana.

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Speaking at the unveiling of the partnership, Kamal Budhabathatti said the collaboration with KenolKobil will work towards enhancing drivers’ earnings by cutting on their expenses.

“Today we have demonstrated that we are not only listening to our customers’ feedback but also looking into opportunities to empower our drivers… we hope to significantly lower drivers costs of operation considering that fuel is a huge component,”

KenolKobil has also waived all application and administrative fees for Little’s drivers in the acquisition of the fuel card. The offer will run until January 2017.

New services from Little

The Safaricom powered service has also announced new services offered to the service users, which will now allow customers to pay someone’s ride through the Sambaza ride option and purchase airtime at discounted rates.

“In the case of Little, we are pleased it is empowering drivers who work hard each day to deliver satisfactory services to our riders.” Said Safaricom’s Director of Enterprise Business, Rita Okuthe.

Little currently offers free Wi-Fi, ability to monitor taxi charges through Live Fare, a corporate option and Lady Bug drivers for women road safety. Littleapp has been downloaded over 50,000 times since it started operations in July this year.

By: Humphrey Ngugi

@H_NGUGI 

@biznewsKE

editor@biznews.co.ke